Broad Oak MINI Latest News

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Election Campaign Starts Early

noreply@blogger.com (webmaster) — Fri, 02 Apr 2010 12:52:00 +0000

VOTE MINI: CAST YOUR VOTE ON 17TH & 18TH APRIL AT BROAD OAK MINI.

A General Election may be on its way but we would love it if you could join us on the 17th and 18th April to cast your vote in our very own MINI Local Election. Our candidates vying for the popular vote have very diverse MINI topics for you to choose from.

Our candidates from Ashford MINI and Canterbury MINI have each outlined their campaigns (see below). If you feel strongly about any of these topics and wish to make your vote count, please come and see us.

This is your opportunity to question the candidates and discover why you should vote for them or anything else MINI!

For one weekend only, Broad Oak MINI will become a Polling Station and you can make a difference!

Would you like to visit the MINI Factory in Oxford? Keep reading!

During our MINI Election weekend you can purchase your next MINI or arrange a test drive in a MINI of your choice*. With a wide range of demonstrators and Cherished MINIs for you to peruse, you could even start a new MINI Adventure.

Should you purchase a MINI over this weekend you will be automatically invited to join our exclusive tour of the MINI Factory in Oxford, taking place in 24th May 2010. You might even see your next car being built! Also if you test drive with us over the weekend you will be entered into our draw for tickets to join us.

No need to worry about servicing for the next 5 years or up to 50,000 miles…

Here at MINI we are always thinking of ways to lower your motoring costs. With any new car purchased this weekend you will receive free TLC, hence free servicing for 5 years or up to 50,000 miles! With MINI’s available from only £99 a month and the new MINI One Convertible now available from only £14,995, we can ensure your MINI ownership is as cost effective as possible.

The details
Everyone at Broad Oak MINI would be glad to welcome you at some point over the weekend. To arrange a test drive please use the CLICK HERE>>>

* The cars available to test drive are: MINI First, MINI One, MINI Cooper, MINI Cooper D, MINI Cooper S, MINI Cooper S Clubman, MINI Cooper Convertible, John Cooper Works.

The MINI Local Election weekend will be jam-packed with fun and games, ‘Vote for MINI’ goody bags, food and drink galore!

Choose who to vote for by viewing our candidates manifestos:

VOTE: MINI GRAPHITE VOTE: MINI CLUBMAN VOTE: MINI COOPER D

VOTE: MINI MAYFAIR VOTE: MINI COOPER VOTE: MINI CAMDEN

VOTE MINI: MINI CAMDEN

noreply@blogger.com (webmaster) — Thu, 01 Apr 2010 17:28:00 +0000

My name is Joseph Thomason and the MINI Camden has my vote.

“State-of-the-art design and loaded with more gizmos than Inspector Gadget, the MINI Camden was built to turn heads and set minds racing. One of two Limited Edition Hatch models produced in recognition of MINI’s 50th Anniversary, the Camden is a glimpse into MINI’s future, and the future is bright!

Unique Bi-Xenon headlamps, high-gloss white mirror caps and 17” White Shield Camden rims, the Camden’s exterior is a masterpiece in modernity. With radiant cloth/leather Ray sports seats, glossy surfaces and mind-blowing interior detailing, the MINI Camden is undeniably a stunner inside and out. Impressed? I thought so.

This MINI marvel has another outstanding feature sure to capture your vote.

The MINI Camden has a voice! With over 1500 programmed messages, the Camden can communicate anything from low fuel levels to ‘Enthusiastic Driving’. This triumph in interactive technology is called ‘Mission Control’ and is unique to the Camden.

The envy of its mute brethren, vote for the MINI Camden, the MINI that speaks for itself. Literally.”

Call me on 01227 828899 to support my campaign!

Join us on 17th & 18th April for The MINI Local Election weekend. Our showrooms in Ashford and Canterbury will be jam-packed with fun and games, ‘Vote for MINI’ goody bags, food and drink galore!

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Keep up to date with news, events and offers at Kent MINI by following us on Twitter: KentMINI

VOTE MINI: MINI COOPER

noreply@blogger.com (webmaster) — Thu, 01 Apr 2010 17:26:00 +0000

Hi, I'm Alistair and I'm campaigning for the MINI COOPER.

“Irresistible looks, imaginative details and unmistakable charisma, all qualities I share with the MINI of my choice! Yes you guessed it, the MINI Cooper.

Ever since the first MINI Cooper hit the streets in 1961, this automotive marvel captured the hearts of our great nation and is now loved world over. But to whom do we owe thanks for this pioneering car creation? Well, have you ever wondered what might happen when two geniuses collide (…mentally not physically)? No? Well I have, and in the 1950’s one such rare collision occurred and the MINI Cooper concept was born.

Automotive racing legend John Cooper recognised the racing potential of Alec Issigonis’s MINI and together they fashioned a performance car that was at home on and off the track. This romance if you will, changed the face of British automotive history and the MINI brand.

From its conception to the present day, the MINI Cooper has been the epitome of style and racing prowess. With its Go-Kart Drive and over 100,000 design combinations, the MINI Cooper is as exhilarating to drive as it is diverse. In fact the chances of you parking next to, driving past, nay dreaming of another MINI Cooper identical to yours are roughly 100,000 to 1. I like those odds!

As a trail-blazer, the MINI Cooper has won praise and countless accolades, cooping no less than 13 national awards in the last 3 years. I feel sure if there were an award for “The Greatest Things Since Sliced Bread”, or even “Automotive Rear of the Year”, the MINI Cooper would wipe the floor with the competition.

In conclusion, this eager puppy, this automotive marvel, this vehicular gem has captured my heart, and I hope your vote. Vote MINI Cooper!"

Call me on 01227 828899 to support my campaign!

Join us on 17th & 18th April for The MINI Local Election weekend. Our showrooms in Ashford and Canterbury will be jam-packed with fun and games, ‘Vote for MINI’ goody bags, food and drink galore!

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Keep up to date with news, events and offers at Kent MINI by following us on Twitter: KentMINI

VOTE MINI: MINI MAYFAIR

noreply@blogger.com (webmaster) — Thu, 01 Apr 2010 17:25:00 +0000

My name is Eliot Bishop and my vote is for the MINI MAYFAIR.

"So stylish they named a London district after it (or was it the other way round?). In fact if HRH The Queen owned a MINI, I would wager on the Mayfair would be her choice. Oozing opulence, the MINI Mayfair is the epitome of classic English luxury, but with a twist.

This limited Edition gem is one of two models fashioned to mark MINI's 50th Anniversary. Though inspired by the original Mini Mayfair, which began production in 1982, this Mayfair is not simply a blast from the past. With a distinctly retro palette, sporting Hot Chocolate metallic paintwork offset by Toffee bonnet stripes, the Mayfair is at first glance every inch the classic car. However, modern design touches such as green seat stitching add a dash of 21st century sparkle, and MINI engineering wizardry of course comes as standard.

Brimming with retro styling, the MINI 50 Mayfair salutes the last 50 years of MINI.

Available with Hot Chocolate metallic paintwork for the first time on the MINI Hatch, or if you'd prefer, Midnight Black or Pepper White; all accented with unique Toffee-coloured bonnet stripes and pinstriped wing Mirrors.

Emblazoned with exclusive Mayfair Badges, the MINI Mayfair is as timeless as the Mona Lisa and every bit as alluring. Like its London namesake, the MINI Mayfair is a 'no-holds-barred' exercise in luxury. Thankfully unlike Mayfair properties, this asset won't cost you an arm and a leg!"

Call me on 01227 828899 to support my campaign!

Join us on 17th & 18th April for The MINI Local Election weekend. Our showrooms in Ashford and Canterbury will be jam-packed with fun and games, ‘Vote for MINI’ goody bags, food and drink galore!

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Keep up to date with news, events and offers at Kent MINI by following us on Twitter: KentMINI

VOTE MINI: MINI COOPER D

noreply@blogger.com (webmaster) — Thu, 01 Apr 2010 17:19:00 +0000

To D or not to D, that is the question.

I’m Andy Irving and I say vote yes to Cooper D, and here’s why.

Imagine you’re a top MI6 spook, James Bond if you will. You’re location has been compromised and you need to travel as far away as possible from your target. Now imagine also that at the time of this realisation you just happen to be in a petrol station, with £10 in your pocket and two cars at your disposal… a MINI Cooper D and ‘another brand’ vehicle. Where would you put your money?

Armed only with the knowledge that the MINI Cooper D can do up to 600 miles on one tank*, you make the right decision. You get behind the wheel of the MINI Cooper D! Plus, if you get caught (not likely with a top speed of 121mph (118mph)), you’ll go down in style!

Now for those of us who are not undercover agents, myself included, the MINI Cooper D is not only a practical choice, but also a smart financial option. Once a year the dreaded Road Fund Licence (RFL) hits your doormat and bang goes your weekend plans. Not with the Cooper D, as at a mere £35, the MINI Cooper D RFL is not only painless, but also bares testament to its green credentials.

The Environment factors in most purchase decisions made these days, from light bulbs to washing machines. The MINI Cooper D, despite its considerable poke, has impressively low CO² emissions ** and outstanding fuel economy***. Good news for the environment, good news for your cars residual value, and good news for your pocket.

Would you like to have your cake and eat it? Well vote MINI Cooper D, the car that makes it possible.

Call me on 01233 504333 to support my campaign!

Join us on 17th & 18th April for The MINI Local Election weekend. Our showrooms in Ashford and Canterbury will be jam-packed with fun and games, ‘Vote for MINI’ goody bags, food and drink galore!

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Keep up to date with news, events and offers at Kent MINI by following us on Twitter: KentMINI

*Subject to driving conditions and driving style. **CO2 emissions 134-104 g/km. ***Official Fuel Economy Figures for the MINI Cooper D: Urban 43.5-60.1 mpg (6.5-4.7 l/100km). Extra Urban 67.3-80.7 mpg (4.2-3.5 l/100km). Combined 56.5-72.4 mpg (5.0-3.9 l/100km).

VOTE MINI: MINI CLUBMAN

noreply@blogger.com (webmaster) — Thu, 01 Apr 2010 17:18:00 +0000

My name is Graham Hayward and I am a MINI Clubman fan.

As a family man, and dog owner, I must think ‘Practicality’ when choosing my vehicular transport. I am backing the MINI Clubman as the family mans MINI and will demonstrate my reasoning in the following paragraphs.

Space: Who among us has experienced the flat-packed furniture predicament? You’ve driven to the far-off land of Lakeside, to a well known Scandinavian store, you find the TV unit or your dreams and make your purchase without a thought for transporting the item home. After 20 minutes of seat manoeuvring you finally admit defeat, return the item and swear blind to remember that moment when purchasing your next car. Well, with the surprisingly voluminous MINI Clubman, flat-packed furniture nightmares will be a thing of the past.

Practicality: It is a rite of passage for every parent that at some stage in your child’s life you become a ‘taxi service’, regardless of the many bus passes you purchase. With three comfortable seats in the rear, the MINI Clubman is the ergonomic solution to ferrying your children and their friends anywhere from football clubs to Ballet lessons.

Fun for all the family: The evenings may not be your own any longer, but I bet you still find the time to indulge in a few hobbies. Surfing for instance is my passion, and with the MINI Clubman it is a doddle. With roof rails as standard, transporting your board to the nearest surfing spot is child's play. In fact this combined with the unique rear doors means transporting anything from pets to picnics is stress free. Our Labrador Frank won’t travel any other way.

In short, the MINI Clubman is the dogs! So join with me and vote for the Clubman. A MINI for Fun, for Family and for Frank (the Labrador)!

Call me on 01233 504333 to make your vote count!

Join us on 17th & 18th April for The MINI Local Election weekend. Our showrooms in Ashford and Canterbury will be jam-packed with fun and games, ‘Vote for MINI’ goody bags, food and drink galore!

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Keep up to date with news, events and offers at Kent MINI by following us on Twitter: KentMINI

VOTE MINI: MINI GRAPHITE

noreply@blogger.com (webmaster) — Thu, 01 Apr 2010 17:16:00 +0000

My Name is Nicola Steatham and I think the MINI Graphite rocks! Why should you vote MINI Graphite I hear your cry? Read on and you’ll find out...

You’re driving along a country road minding your own business and something catches your eye. The colour, the stripes, the class, everything about this MINI is alluring. Yes, you guessed it, it’s the MINI Graphite. The envy of its MINI compatriots, this MINI was born to please. Quite literally in fact, as back by popular demand the Graphite is the brainchild of a group of illusive MINI boffins, charged with creating a Limited Edition with universal appeal. Mission accomplished.

The gorgeous Dark Silver Metallic Paint was previously only available on the MINI Cooper S, but now you can choose from a MINI One, Cooper or Cooper D Graphite. Also standard on all Graphite’s are the Black Bonnet Stripes, adding to this charismatic MINIs personality. But beauty is not only skin deep with this particular stunner; the interior boasts an undeniably posh Piano Black trim, complimenting its classy exterior.

And now for a shamefully girly, but non-the-less valid, comment, isn’t it just a nightmare when your shoes and bag don’t match? Well, MINI boffins designed the Graphite with this in mind. Forget clashing orange indicators, say hello to White Indicator Lenses, so you can make turns and exit roundabouts stylishly. But for those of you more interested in budget announcements than London fashion week, the Graphite has a little something else up its sleeve…

Savings! The MINI Graphite is not only a visually smart purchase but also makes economic sense. As a limited edition, like any great masterpiece, the fewer made the more sort after they become. Residual values are therefore superb; hence monthly payments through our MINI Select scheme are even lower than you might think.

Don’t take my word for it, pencil in a MINI Graphite test drive today and see for yourself. Vote MINI Graphite, the MINI that rocks.

Call me on 01233 504333 to register your support for the MINI Graphite.

Join us on 17th & 18th April for The MINI Local Election weekend. Our showrooms in Ashford and Canterbury will be jam-packed with fun and games, ‘Vote for MINI’ goody bags, food and drink galore!

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Keep up to date with news, events and offers at Kent MINI by following us on Twitter: KentMINI

The joy of motoring has a future - MINI at the NAIAS Detroit 2010.

noreply@blogger.com (webmaster) — Mon, 04 Jan 2010 08:55:00 +0000

MINI is showcasing various visions for individual mobility in the world of tomorrow at the 2010 North American International Auto Show (NAIAS) in Detroit. The MINI Concept Vehicle, for example, whets the appetite of the connoisseur and enthusiast for the fun moments in life. Radically open, it offers yet a further outlook at a future model from MINI. Four seats each with their own door, overall length of more than four metres or 158", as well as four-wheel drive – these highlights characterise this new interpretation of that unique MINI feeling.

The MINI E, in turn, stands for ultra-clean and efficient driving qualities of the future in the spirit of sustained mobility. In a field test which started in the USA and now is also being conducted at various locations in Europe, the MINI E presents the potentials of all-electric motoring absolutely free of CO2 in everyday traffic.

Over and above these highlights for the future, the current MINI range enlarged once again in the 2010 model year is making a truly innovative, versatile and up-to-date appearance at the 2010 NAIAS. The MINI, MINI Clubman, and the new MINI Convertible stand out from all the others in Detroit from 16–24 January 2010 as a model family with individual highlights and different character from one model to the other, further enhanced by a wide range of engines and equipment options. One example is that the open-air model in the brand only introduced last year will also be available in the North American car markets as the MINI Cooper Convertible, the MINI Cooper S Convertible, and the MINI John Cooper Works Convertible.

Apart from highly expressive and powerful design, the agility typical of the brand, unique premium quality and a wide range of customisation options, exemplary fuel efficiency is the most important feature shared by all models in the MINI range. All current models benefit from the technologies introduced as part of the MINIMALISM philosophy to reduce both fuel consumption and emissions. And since the optimisation of efficiency does not mean giving up driving pleasure, MINI offers a particularly attractive range of models also meeting the growing awareness for superior sustainability and economy.

MINI consistently continuing its initiative in the US automobile market.

With this young, versatile and up-to-date range of models, MINI is continuing its successful initiative in the US automobile market also in the year 2010. Also because the USA remains the world’s single largest market for MINI, the brand will continue to consistently expand its dealer network in the USA in 2010, maintaining its policy of long-term expansion. So for the first time this year the MINI dealer network in the United States will comprise more than 100 dealers from coast to coast.

The MINI Concept Vehicle: a fascinating outlook at a new concept.

The development of the MINI model family also shows a clear-cut pattern of ongoing growth. MINI has already announced the introduction of a further model in fall 2010, a Crossover offering ideal qualities to enjoy the driving pleasure, style and character so typical of MINI also beyond the confines of urban mobility.

With its unusually variable interior, four doors and four seats, and with newly developed four-wheel drive, the fourth model in the range successfully reaches new target groups. And through its sophisticated drivetrain and suspension technology, the new model also offers all the agile handling and performance again so typical of a MINI.

The MINI Concept Vehicle presented at the 2010 NAIAS sets the foundation for the new model destined to enter the market in the not too distant future. Focusing consistently on the joy of motoring, the concept model clearly demonstrates the outstanding potential of the new car, carrying forward classic features of the radically open Mini Moke from the 1960s to a modern concept most appropriate for today’s world. The innovative character of the MINI Concept Vehicle is therefore borne out by the extreme pleasure of open-air motoring and driving pleasure also beyond the beaten track.

MINI E: MINI drivers in the USA pioneering the path to CO2-free mobility.

The MINI E also offers a new and future-oriented rendition of those character-istics so typical of MINI, its electric motor delivering maximum output of 150 kW/204 hp and fed by a lithium-ion battery enabling the MINI E to accelerate from a standstill to 100 km/h or 62 mph in just 8.5 seconds and offering a maximum cruising range of 250 kilometres/150 miles.

The brand’s first all-electric car built in a small series of 600 units is pioneering the development of alternative drive concepts within the BMW Group on its way to CO2-free mobility.

Drivers of the MINI E, gaining thorough experience with electro-mobility in everyday traffic in the US states of California, New York and New Jersey, are also contributing to this pioneering development. In the context of project i, the BMW Group is indeed developing innovative vehicle concepts for densely populated urban areas, also using their knowledge on all-electric drive systems and their practical use gained, inter alia, through and with the MINI E.

Making a clear statement at the 2010 NAIAS, MINI is entering an important year full of highlights also in the US car market. The enlargement of the model range and the expansion of the dealer network set ideal perspectives for continuing MINI’s story of success in the USA. The models and concepts presented at the NAIAS by MINI offer an exciting outlook into the near and medium-term future of the brand.

The Detroit Auto Show, as it is commonly called, held for the first time in 1907 and therefore rich in tradition, is acknowledged as the most significant annual event of its kind on the American continent. Last year, for example, the organisers and more than 100 exhibitors from all over the world were able to welcome more than 650,000 visitors to Detroit.

The joy of motoring has a future – and MINI presents this great future in a thrilling range of models.

Broad Oak Ashford MINI

Orbital Park, Ashford, Kent. TN24 0GA

01233 504333

Broad Oak Canterbury MINI

Broad Oak Road, Canterbury, Kent. CT2 7PX

01227 828899

Follow Kent MINI on Twitter: KentMINI

PRIME MINISTER WELCOMES MINI...

noreply@blogger.com (webmaster) — Wed, 30 Dec 2009 10:17:00 +0000

The Prime Minister, Gordon Brown, welcomed an all-electric, zero emissions MINI E to the Government car pool today in Downing Street. The MINI E will be tested by ministers wanting to try a fully-fledged electric car in an urban environment on their official business around London.

The MINI E was presented to the government car pool by Tim Abbott, Managing Director of BMW Group (UK) Ltd, following the handover of 40 identical cars to pioneering drivers on Sunday to members of the public who will run the cars as part of an important scientific field trial. The cars will be tested for one year in total and will both help to shape the future of BMW Group electric vehicle development and to inform the wider world about the economic, behavioural and practical issues of living with an electric vehicle.

The Prime Minister was joined by Cabinet colleagues, including the Business Secretary Lord Mandelson, who has been an enthusiastic supporter of electric vehicle development through the Government’s Technology Strategy Board.

Prime Minister Gordon Brown: “I congratulate BMW and MINI for their ground-breaking electric MINI project and I welcome the extensive user field trial that has now begun.”

The Prime Minister added: “The low carbon transport industry will not only cut harmful emissions but has the potential to be a major source of jobs and growth. We have already committed £400 million of support to the sector, encouraging its development and take-up, and I am confident that in future years we will see thousands more electric and other low carbon cars on Britain’s roads."

Lord Mandelson said: “I am delighted that the MINI E is going to be put through its paces by Government ministers for two months. The Government is keen to show that driving electric vehicles is fun. I want the UK to be a world leader in low carbon transport and cars like the UK-built MINI can help us achieve that aim.”

The Prime Minister and Lord Mandelson were also able to meet one of the first MINI E test drivers, Oxford resident David Beesley, who collected his car from the MINI plant at Oxford on Sunday. “I have only had my MINI E for two days but it’s really fun to drive and it feels great to be reducing my carbon footprint,” he enthused.

Like the MINI E research projects in North America and Germany, the UK trial is a collaborative effort between the partners in a BMW Group UK-led consortium.

Scottish and Southern Electric will be responsible for the electricity infrastructure in the research area and is committed to supplying ‘green energy’ from sustainably generated sources to all drivers of the MINI E through an offsetting scheme.

Oxford Brookes University’s Sustainable Vehicle Engineering Centre will manage the collation of qualitative and quantitative research throughout the UK project. This will include analysis of driver experiences with the MINI E, as well as reviewing the technical information provided by the data-logging units fitted to every MINI E.

The consortium is strengthened by public sector organisations from the South East England Development Agency (SEEDA), Oxford City Council and Oxfordshire County Council. These organisations are working to develop high economic growth projects such as this.

Additional funding is provided by the Technology Strategy Board as part of a UK-wide programme involving trials of 340 ultra-low carbon vehicles from several manufacturers. This funding enables the monthly lease for MINI pioneers to be reduced from £550 to £330.

Broad Oak Ashford MINI

Orbital Park, Ashford, Kent. TN24 0GA

01233 504333

Broad Oak Canterbury MINI

Broad Oak Road, Canterbury, Kent. CT2 7PX

01227 828899

Follow Kent MINI on Twitter: KentMINI

The MINI Beachcomber Concept - Kent MINI entering new terrain.

noreply@blogger.com (webmaster) — Tue, 29 Dec 2009 11:58:00 +0000

MINI entering new terrain – with a fourth model and a complete range of innovative ideas for the ongoing future.

The MINI Beachcomber Concept symbolises the elementary values of the brand in new, radical style – and at the same time the new model continues the current development of the MINI range in a particularly attractive manner.

Within just ten years after the re-launch of the brand, the fourth version of the MINI is now set to enter the market. As a unique crossover in the typical style of the brand, the new model offers a fascinating re-interpretation of that typical MINI design, with the functional convenience of four doors, four full-size seats, a variable interior, and a unique standard of driving pleasure now to be enjoyed for the first time also beyond the beaten track thanks to newly developed all-wheel drive.

The new production model now available from MINI goes far beyond the realms of urban mobility, inspiring the MINI designers to enhance that un-mistakable MINI feeling by adding further facets never seen before. Creating the MINI Beachcomber Concept, therefore, they are taking up the technical and concept qualities of the production model announced for autumn 2010, offering the ultimate expression of freedom in a car on this basis. The result is a new, incomparably open concept for a driving experience for all your senses, plus a degree of versatility greater than ever experienced before in discovering and enjoying new terrain.

The potential use and versatility of the MINI Beachcomber Concept is defined exclusively by the activities and preferences of its user. Clearly, the most authentic and natural surroundings for a car of this type are beaches where the MINI Beachcomber Concept, through its enhanced traction and radically open body, offers that unlimited freedom of movement it expresses from the start through its name alone.

The MINI Beachcomber Concept therefore allows the driver and passengers to actively live out their personal style, just like a kitesurfer, wakeboarder or triathlete is magically attracted to the hot spots of beach life the world over. Through its robust and versatile character, the MINI Beachcomber Concept furthermore follows in the footsteps of the Mini Moke, which, back in the 1960s, quickly became the epitome of adventurous motoring in your leisure time and in sports activities in sunny coastal regions.

Unique, typical of MINI, and with a great role model from way back when.
The MINI Beachcomber Concept is the vision of a car leaving behind all conventional standards and creating innovative momentum for individual mobility of the future. The combination of traction optimised by all-wheel drive for excursions beyond the beaten track, on the one hand, and an extreme focus on motoring in the open air, on the other, is quite unprecedented in the world of the automobile.

Now, therefore, the MINI Beachcomber Concept makes such a driving experience a truly attractive option, offering a harmonious blend of features only a MINI can provide in such authentic style. And since individual character, a clear focus on maximum driving pleasure, and the courage to create new concepts have always set the foundation for new models in the MINI range, this open-air all-wheel-drive concept clearly stands out from the beginning as a typical MINI.

The authentic style and character of the MINI Beachcomber Concept also results from the fact that the brand once already offered an extreme thrill of driving pleasure in the open air by conscious reduction to the very minimum: Way back in 1964, just five years after the market launch of the classic Mini, the creator of the first model, the world-famous engineer Alec Issigonis, already developed an all-open version of this revolutionary compact car.

The body of the Mini Moke, as it was called, was made up of hardly more than a floorpan, wide sills at the side, the engine compartment lid and the windscreen. A folding roof served – more or less – to protect the driver and passengers from precipitation.

With its robust structure and the drivetrain technology carried over from the Mini, this four-seater fun car became a great success particularly in the sunny regions of the USA and Australia. Production of the Mini Moke in Great Britain continued until 1968 with a production volume of some 14,500 units, following which production was continued in Australia and Portugal.

The MINI Beachcomber Concept now projects the principle of the Mini Moke into the 21st century. The rustic appearance of the car and its consistent concept of consciously reducing the body components and interior to a minimum clearly follow the tradition of the radically open Mini Moke back in the 1960s. This is indeed further accentuated by design language strongly inspired by the Mini Moke and enhanced by various striking details such as the characteristic radiator grille.

It goes without saying that the new model meets all modern demands in terms of space and comfort, efficiency and safety, while nevertheless retaining its clear focus on driving pleasure in direct contact with the surroundings.

Even ALL4 all-wheel drive goes back to a role model from the past, to be precise a prototype Mini Moke fitted by Alec Issigonis with two engines in 1963. On this test car appropriately referred to as the “Twini”, the front and rear wheels were driven in each case by a four-cylinder from the Mini range of engines.

Versatile, modern, and safe at all times.
Modern and up-to-date from A–Z, the MINI Beachcomber Concept offers a wide range of innovations for consistent driving pleasure in the 21st century. The outstanding know-how in automotive development of a premium car maker in the areas of design, drivetrain, safety and production technology brings together the undiluted character of the concept car with a wide range of solutions most convincing in practice.

Measuring approximately four metres in length and with its highly versatile interior, the MINI Beachcomber Concept offers all the variability and spaciousness required for active leisure time. Consistently reduced to a minimum, the body of the car ensures an intense feeling of the sun shining in and the wind rushing by, while full maintenance of all MINI safety standards guarantees maximum occupant safety at all times.

The MINI Beachcomber Concept comes with a strong and stable body structure incorporating clearly defined load paths and deformation units serving to convey and consistently absorb impact energy in the event of a collision. Rollover safety also meets the highest demands made of an open car, the stable frame on the passenger cell able to withstand even extreme situations formed by substantially reinforced A-pillars and an equally strong D-pillar bar complete with an integrated lateral support element at the rear of the car. This additional safety component is indeed finished in body colour and, through its geometry alone, conveys a supreme standard of strength and stability. It is made of high-strength steel for maximum stiffness on optimum weight, again in the interest of supreme safety.

This concept of intelligent lightweight technology serves to consistently lower the car’s centre of gravity in the interest of superior agility at all times. Indeed, this agility is further enhanced by another special feature also standing out through its special look, with the lateral support element boasting recesses shaped to form the “MINI” model designation. Again, this special feature clearly visible from outside particularly when looking at the car from above further emphasises the spirit of pure adventure in the open air.

Extreme variability for all kinds of activities, weather and road conditions.
Single seats at the rear adjusting fore-and-aft as required and with backrests folding down completely offer the passengers a supreme standard of grand touring comfort tailored to their individual requirements and allow appropriate adjustment of transport capacities for all needs. In practice, this means that the driver and passengers are able to conveniently stow even bulky sports equipment such as mountain bikes or wakeboards securely held in position by special fastening systems.

When open, the MINI Beachcomber Concept is also able to carry extra-long objects such as surfboards without the slightest problem. Fastened firmly to the lateral support, surfboards fit conveniently into the car, sticking out at the top on the way to the beach.

The driver and passengers enjoy convenient access to the luggage compartment though the rear panel split vertically down the middle into two sections. Whenever necessary, the right-hand side may remain fully open for bulky objects extending out of the car at the rear. The left rear element, in turn, is a window-less door hinged at the side and extending up to the seat backrests. The additional storage case fitted on to the door is reminiscent in its round shape of a fully enclosed spare wheel holder of the type otherwise seen on a conventional offroader. But since the MINI Beachcomber Concept comes with runflat tyres and therefore does not require a spare wheel, the lockable case may be used to take along additional luggage, keeping beach mats, towels, surf shoes or similar odds and ends within easy reach at all times.

Flexible protection from wind and weather: soft roof or hardtop inserts.
The MINI Beachcomber Concept is built for the sunny side of life and is simply perfect for spontaneous action. Through its optimum flexibility, the car is able to meet all kinds of different requirements, naturally coping with any sudden change in exterior conditions.

This alone gives the MINI Beachcomber Concept all the qualities required for everyday motoring, with several options to cater for new demands and weather conditions.

The soft roof coming off the body completely and folding up into a compact unit offers particularly convenient and, at the same time, effective protection from rain and weather. Whenever required, the roof may be drawn over the car within a few instants like a tonneau cover on a boat, fastening conveniently on the windscreen frame, the rear panel and the side openings.

Made of an extremely light and, at the same time, very robust special fibre, the roof comes with transparent plastic inserts at the sides and at the rear serving as windows.

In its functional qualities, the roof follows the same standard as the most sophisticated and demanding outdoor wear combining maximum protection from wind and rain with minimum weight.

The lashing points holding the roof in position are equally strong, stable and user-friendly, with the four entry points and the rear door opening and closing easily when the roof is in place, naturally keeping out draughts and water from outside.

As a further option for reliable protection even in bad weather, the MINI Beachcomber Concept is available with accurately fitting plastic inserts on the roof, at the sides and at the rear. Made of an extra-light plastic material, these robust inserts carry over the principle of the removable hardtop to the doors and the luggage compartment lid of the car. And again in the interest of clear design and superior convenience, the inserts come flush with the body of the MINI Beachcomber Concept.

The door elements maintain their defined position through their firm connection to the opening points and the A- and D-pillars. They are likewise transparent at the top to provide good visibility to the outside, with the rear element held firmly in position through its contact to the left door element, the rear body panel at the right, and the loading sill.

The hardtop as such is connected to the windscreen frame at the front and rests in special mounts on the rollover crossbar. Precisely arranged connections joining the hardtop with the side and rear elements keep the entire structure extremely strong and stable, the appropriate connection being unfastened in each case when opening a door.

Following the MINI Crossover Concept opening up fascinating new options through the further extension of the brand family, the potential of the MINI’s modern drivetrain technology and its flexible space concept is now being used consistently to offer additional driving opportunities in a new dimension. Indeed, the MINI Beachcomber Concept offers a particularly emotional driving experience, demonstrating these qualities once again in that unique style so typical of the brand. Clear proof, therefore, that unconventional creativity still serves today to open up the door to brand-new vehicle concepts pointing into a future bound to offer even more fascinating renditions of that unique feeling so characteristic of MINI.

Broad Oak Ashford MINI

Orbital Park, Ashford, Kent. TN24 0GA

01233 504333

Broad Oak Canterbury MINI

Broad Oak Road, Canterbury, Kent. CT2 7PX

01227 828899

Follow Kent MINI on Twitter: KentMINI

Dexter's Christmas Gift Ideas.

noreply@blogger.com (webmaster) — Wed, 02 Dec 2009 12:11:00 +0000

Dexter has been scouring Broad Oak MINI looking for great gift ideas for this Christmas. He's been dropping a few hints for what he wants to find under the tree.

One for the kids. Dexter is doing his best to model this MINI Hoodie which is available for £10.99

This is better. Dexter really wants this funky, furry, MINI shaped rucksack for Christmas. You can have it for £29.95

Seal and Protect your MINI for £399, gift bag included.

Dexter likes the idea of being able to roll in the mud and come up smelling of roses... and with this clever technology your MINI can do the same (kind of...). Seal and Protect can help guard your MINI from whatever life throws at it, making it the perfect pressie for every MINI owner.

Spruce up your MINI with some Black Jack Mirror Covers at £41.95 (plus fitting)

Dexter stays cool with this MINI Fridge at £149.01

And finally... A MINI 'wings' keyring makes a great gift for any MINI owner or for the collar of your favourite pet. Looks like Dexter has chosen his Christmas present.

Broad Oak Ashford MINI

Orbital Park, Ashford, Kent. TN24 0GA

01233 504333

Broad Oak Canterbury MINI

Broad Oak Road, Canterbury, Kent. CT2 7PX

01227 828899

Follow Kent MINI on Twitter: KentMINI

Follow Dexter on Twitter: Dexter_tweets

More Christmas Gift Ideas and Genuine MINI Accessories at www.kentminiaccessories.co.uk

Dexter's next MINI Adventure...

noreply@blogger.com (webmaster) — Tue, 01 Dec 2009 13:30:00 +0000

Dexter samples our special all-Black MINI John Cooper Works.

It's another MINI Adventure for Dexter as he takes a closer look at our new all-Black MINI demonstrator. The optional panoramic glass sunroof allows Dexter to admire the interior which is especially risky as Juliet has told him before not to stand on the roof of her car!

Thinking better of it, Dexter gets comfy on the black lounge leather upholstery while listening to thumping beats like "who let the dogs out?" by the Baha Men, on the Harman Kardon Hi-Fi System.

This really is a special car with some really cool features:

Motor racing style gear shift indicator lights.

John Cooper Works 18” R113 Cross Spoke Alloys in black with red JCW brake calipers.

The look is completed by the John Cooper Works Spoiler (in black of course).

Take a closer look at our black JCW or arrange a test drive at one of the Kent MINI dealerships:

Broad Oak Ashford MINI

Orbital Park, Ashford, Kent. TN24 0GA

01233 504333

Broad Oak Canterbury MINI

Broad Oak Road, Canterbury, Kent. CT2 7PX

01227 828899

Follow Kent MINI on Twitter: KentMINI

Follow Dexter on Twitter: Dexter_tweets

Ten MINI cars. Ten artists. "Wash Me".

noreply@blogger.com (webmaster) — Mon, 23 Nov 2009 16:41:00 +0000

It’s always tempting to write “Wash Me” on a dirty car or to draw something on a fogged windscreen with your finger. Everyday situations like this were the inspiration for this publication, says Nico Ammann, art director and photographer of the works featured in the book to be published by MINI Switzerland in a limited edition of 2,000.

The upshot is a colourful volume depicting a wide range of subjects, and one that will appeal not only to MINI fans. The common thread is that none of the ten artists has ever before worked with the automobile as a medium, and each has transformed it into a transient work of art.

The following artists and authors contributed to the book project: Smash137, Fabian Bertschinger, Marisa Pichler and Gigi Burn, Tika, Euro, Aurèle Sack, Stefan Ege and Seak, August, Rémi Jaccard and, last but not least Dieter Meier, also famous as the singer in the band Yello.

Designer Alfredo Häberli provided two sketches and an article. The author and journalist Michèle Roten and Prof. Dr. Jacqueline Otten, director of the design department at Zurich University of the Arts, likewise made creative written contributions to the book, which will be out in early November.

Art always was, and remains, a key aspect of the MINI brand. MINI is, for example, the exclusive partner of the “Ludlow 38” exhibition space at the Goethe-Institut in New York, located in the heart of the thriving gallery district in the Lower East Side, near Chinatown and not far from the New Museum of Contemporary Art. Since its inauguration in 2008, this gallery space has presented contemporary artistic projects in collaboration with various cultural partners in Germany. Through its partnership with brands such as Bisazza and its involvement with FIAC 2007 or the International Talent Support / MINI International Photo Award in Trieste, MINI also remains true to its traditional involvement with unconventional cultural projects. Reason enough to welcome the launch of a vibrant photo book that is bound to delight MINI fans as well as design, art and photographic enthusiasts. For further information on the book please go to www.washme.ch.

You can now follow us on Twitter: KentMINI

MINI is 50!

noreply@blogger.com (webmaster) — Sat, 21 Nov 2009 17:08:00 +0000

MINI is 50. Come and join the party at Kent MINI.

MINI is celebrating a great birthday – and the party goes on. The 50th anniversary of the brand clearly leaves a powerful stamp on MINI’s appearance at the 2009 Frankfurt Motor Show.

At the MINI stand in the new Hall 11, the anniversary of the brand is the focal point in terms of both architecture and the presentation itself, MINI bridging the gap from the past into the present and from here on to the future of the brand. Visitors to the world’s No 1 car show this year will experience a journey through time beginning with the first appearance of the classic Mini back in 1959 and still far from coming to an end with the outstanding success of the current MINI model range. Because fascinating perspectives for the ongoing development of the brand still remain in the years and even decades to come.

Celebrating the world debut of the MINI Coupé Concept and the MINI Roadster Concept, MINI is presenting no less than two spectacular visions of driving pleasure in the sixth decade of the brand at the 2009 Frankfurt Motor Show. Both concepts offer a unique interpretation of the traditional values, the individual style and the innovative character of MINI, each in its own way. Both concept cars stand for concentrated driving pleasure in an extremely sporting Coupé, on the one hand, and in a Roadster both pure and elegant for extravagant open-air motoring, on the other.

Further highlights at the 2009 Frankfurt Motor Show being presented to the public at a car show for the first time are the anniversary MINI 50 Mayfair and MINI 50 Camden announced on the occasion of the MINI United Festival. These two likewise unique models also offer a perfect symbiosis of tradition and innovation in particularly attractive style.

The MINI 50 Mayfair and MINI 50 Camden will be built for a limited period of just one year, their exclusive status being clearly confirmed by special equipment and design features.

The broad range of new models is being rounded off by the world debut of the MINI One D, a new entry-level diesel consistently upgrading the MINI portfolio of particularly economical and efficient models.

You can now follow Kent MINI on Twitter: KentMINI

New York street artist uses MINI as a canvas.

noreply@blogger.com (webmaster) — Wed, 18 Nov 2009 21:37:00 +0000

What do the MINI and street art have in common? MINI has always been a defining feature of the streetscapes of major cities and itself constitutes a part of urban street culture. Exceptional design has traditionally been an aspiration of the brand – a passion shared by the champions of creative street art.

Last week in Hamburg, the legendary New York street artist Craig “KR” Costello customised a MINI in his own unique style. His trademark is the so-called KRINK dripping ink look, in which paint runs down an object as if it had been too thickly applied. The entire MINI was given the typical KRINK drip treatment by the creative artist from Brooklyn, with silver paint running down the distinctive contours of the black MINI – along its body as well as the side and rear windows. The project was accompanied by the “Erste Liebe Film” and captured by photographer Ali Salehi.

For further information on the project and an interview with the street artist, please go to http://www.minispace.com/.

About KRINK.
Craig “KR” Costello rose to fame in the 90s art scene with his signature dripping silver paint, which gave rise to the KRINK brand. Today his tags can be found in metropolises around the world – in building entrances, on walls, in underground stations, on street signs etc. As a youngster growing up in New York’s Queens district, KR already began developing graffiti paints. What started out as a personal experimentation with homemade materials swiftly evolved into a product range – initially strictly limited – of special silver paint in bottles, which he handed out to chosen friends. Out of this would grow a flourishing business which, under the name KRINK (from KR-INK), offers a wide range of special markers and inks which are a byword for top quality and enjoy true cult status.

Follow us on Twitter: KentMINI

Dexter's Travels - All That Glitters is MINI!

noreply@blogger.com (webmaster) — Tue, 17 Nov 2009 17:29:00 +0000

The team at Broad Oak Ashford are not afraid to add a little bling to their forecourt! Their latest addition is a sparkly purple MINI which glitters in the sunlight as though it has been dipped in stardust!

How poetic, but really it is very cool. I think it goes with my eyes?

Why not pop along to Broad Oak Ashford in Orbital Park to admire their creation.

If you think your MINI deserves some recognition then why not send in your photos to them at amini@kentmini.co.uk and they’ll upload them to the site for all to admire!

You can follow my adventures on Twitter: Dexter-tweets

You can now follow Kent MINI on Twitter!

noreply@blogger.com (webmaster) — Tue, 17 Nov 2009 07:24:00 +0000

You can now follow Kent MINI on Twitter!

Keep up to date with news, events, exclusive offers and fun goings on at our branches in Ashford and Canterbury.

Our handle is KentMINI but you can go direct to our page by clicking here.

We look forward to welcoming you as a follower.

Kent MINI - Take Charge with a MINI E.

noreply@blogger.com (webmaster) — Wed, 04 Nov 2009 18:43:00 +0000

Take Charge with a MINI E.

Finding innovative ways to use less while delivering more performance and fun has always been MINI's priority and is the philosophy behind MINIMALISM. As part of our commitment to this goal, we are excited to be starting official UK Research trials of the 100% electric MINI E prototype.

With lightning acceleration, a silent motor and a range of 156 miles* on a single charge in optimal conditions, it's 100% MINI but with 0% emissions.

Supported by funding from the Technology Strategy Board, a consortium led by BMW Group** will enable the MINI E to be tested on British roads where MINI E's performance, the psychological and social impact of electro-mobility and the development of the infrastructure required to support it, will be evaluated.

Telegraph.co.uk MINI E review.

*Under ideal driving conditions. Vehicles were tested according to Californian Test Procedures for 2005 and subsequent Zero-Emission Vehicles, amended 19 December 2003.

** MINI E UK Research Consortium partners: BMW Group, Scottish and Southern Energy, South East England Development Agency, Oxford City Council, Oxford Brookes University.

www.kentmini.co.uk
A part of the Barretts Kent Motor Group.

Max your MINI for less - did you miss the Kent MINI emailer?

noreply@blogger.com (webmaster) — Wed, 28 Oct 2009 15:32:00 +0000

Don't worry if you did miss our great emailer just follow the link below to find out the goings on at your favourite MINI dealers in Ashford and Canterbury.

Some highlights:
Juliet has made the MINI 50 Mayfair and MINI 50 Camden even better value for money on stock vehicles and matched it up with a great finance deal on MINI SELECT.

There's even something for nothing on our used MINI using the CHERISHED approved used car scheme.

If you didn't get the emailer tell us here and Juliet and her team will make sure that you don't miss it again. In the meantime follow this link to see what all the fuss is about...

www.kentmini.co.uk
a part of the Barretts Kent Motor Group.

Exclusive Offers on Camden & Mayfair at Kent MINI.

noreply@blogger.com (webmaster) — Sat, 24 Oct 2009 07:52:00 +0000

Exclusive Offers on MINI Camden & Mayfair at Kent MINI.
50 years old and still as youthful as ever.

Broad Oak MINI of Ashford and Canterbury have a VERY special offer on the new MINI MAYFAIR COOPER and MINI CAMDEN COOPER S.

These vehicles are in stock and ready for immediate delivery and part of the exclusive deal includes free servicing (TLC Package), deposit contribution and low payments with MINI SELECT.

To find out more follow this link to our MINI Offers page or call our branches in Ashford or Canterbury.

These offers are while stocks last and exclusive to the Broad Oak MINI Group (part of the Barretts Kent Motor Group).

MINI Ashford: 01233 504333
MINI Canterbury: 01227 828899
www.kentmini.co.uk

MOTABILITY BY BROAD OAK MINI IN KENT.

noreply@blogger.com (webmaster) — Fri, 16 Oct 2009 17:17:00 +0000

MOTABILITY BY BROAD OAK MINI WITH ADVANCED PAYMENTS FROM JUST £99.

Motability can open the doors to your own MINI. It couldn't be simpler - you make an advanced payment and then use your mobility allowance to cover the monthly rentals on the MINI of your choice. Even insurance and maintenance costs are included for total worry-free motoring. The only difficult part is deciding which MINI to choose!

Advanced payments start from £99* for a MINI One for those individuals receiving the higher rate mobility component of the Disability Living Allowance.

• Insurance and road tax included.
• All servicing, maintenance, windscreen and tyre replacement costs built in.
• Accident and breakdown cover.
• A new MINI every three years.

For more information simply call Broad Oak MINI and speak to our lovely MOTABILITY MINI Specialists

BROAD OAK MINI ASHFORD
Graham Hayward - Motability Specialist
01233 504333

BROAD OAK MINI CANTERBURY
Alistair Curd - Motability Specialist
01227 828899

*Subsequent rental payments are made by diversion of this component of the living allowance. Additional charges may be payable, including excess mileage, damage excess and early termination charges. Model featured is a MINI One Hatch. Advance payment prices are correct at time of going to press and subject to change without notice.

YOU'LL ALWAYS REMEMBER YOUR FIRST.

noreply@blogger.com (webmaster) — Thu, 15 Oct 2009 13:32:00 +0000

The new MINI First has now arrived at Broad Oak MINI in Ashford and Canterbury.

And it's only £10,950 on the road

Featuring all the things that you expect from a MINI, the new MINI First from Broad Oak MINI features striking design, go-kart handling and frugal fuel consumption.

Thanks to our nifty finance packages and optional final payment at the end of the agreement, your monthly payments could be lower than you expect too.

Call our sales team today to see how you can run a new MINI First from only £199 per month (APR 10.5%) with £0 deposit on MINI SELECT.

Call the numbers below or email us here to find out more.

Ashford MINI: 01233 504333
Canterbury MINI: 01227 828899
A part of the Barretts Motor Group.

Loyalty Deposit

noreply@blogger.com (Webmaster) — Mon, 03 Nov 2008 21:22:00 +0000

At MINI we know that financially, every little helps. In recognition of the challenging economic environment we have a fantastic offer available to all current MINI owners. Come along to Broadoak MINI and receive a £500 contribution towards MINI One, Cooper and Cooper D (all body types) or £750 - MINI Cooper S (all body types) and John Cooper Works.

These Loyalty Deposit Contributions will be paid on all New Car proposals, accepted and registered between now and Friday 19th December 2008. This is an offer that can not be missed.

To contact us Click Here

To view fantastic deals on Approved Used MINI's and to see our current available stock Click Here

Eco Friendly Cabinet MINIster

noreply@blogger.com (Webmaster) — Mon, 03 Nov 2008 19:42:00 +0000

A step in the right direction. Some would argue that this is just another MP getting their name and face in the limelight, however, 110 horse-power, 121 mph top speed, 0-62 in 9.9 seconds, £35 a year Road Tax - we think Mr. Tom Watson MP is smarter than he looks!! He stated "I'm proud to be the first minister to have a Mini - but from the interest it has generated in Whitehall, I don't think i'll be the last". To read the full article Click Here

To see some fantastic offers on Approved Used MINI's Click Here

To request a brochure Click Here